Just how much of an impact can influencers on the retail floor really make on your bottom line? Until now, no one really knew. Turns out, it’s a lot – up to 69% more in sales. That’s just one of many discoveries we made during our third-party academic study of the retail industry conducted by a research group led out of the Wharton School at the University of Pennsylvania.
Influence in retail matters, to customers and your ROI. This academic study explores just how much more well-trained retail influencers sell than their counterparts. The results might surprise you.
Only have a minute? Take a look at our infographic to quickly understand the study and what it means for your business.
How much more could your brand sell with product education from Experticity? Find out using our ROI Calculator.
We help hundreds of top brands find the influencers who sell their products every day. How? Because those influencers that know more, sell more.
We help retailers find their top sales people by offering detailed profiles that tell us just how much associates know about the products they sell – and how much more they sell than their peers.